Why I check your price before charging anyone
When you first tell me about your business, I fill in the gaps so we can get moving — including a rough idea of what you might charge. That saves you a long form on day one, and you see everything I filled in: it's marked as my guess on your Business Identity page, and I mention it in your daily summary.
A guess is fine for getting started. It is not fine for two things: quoting a number to your customers, and taking their money. So I hold both of those until you've told me the number yourself.
Your website won't show a price you haven't given me
Until you confirm what you charge, I leave pricing off your website entirely — no number, no "from $X", nothing. The same goes for blog posts, later edits to your pages, and any ads I write. Wherever your business describes itself to a stranger, the price is missing until it's yours.
Your site still gets built and published on the normal schedule, just without a price yet.
The moment you tell me your price it's yours, not my guess, and it appears the next time your site updates.
I'll ask before I set up a real price
When your payment account is connected and it's time to actually charge people, I'll put a note in Waiting on you telling you the exact amount and how often it would be charged — for example, "$34.00 per year". You can go ahead with it, or tell me a different number.
No one is charged that price, and I don't create the payment link for your main offer, until you answer. Once you do, I set up the price and that link together — one yes, not two. Going ahead also counts as telling me your price, which the note says, so from then on your site and ads can name it. If your site's up, or waiting for you to publish it, I update it to show the price, unless you've said pricing doesn't belong there. You see the change before it goes live.
I carry on with everything else while I wait. Your website, your email, your customers — none of that pauses while this note waits.
If you'd rather not set a price yet
You can skip that note. Saying no is a real answer, not a delay — I won't keep putting the same number back in front of you, and I won't set a price or create a payment link behind your back.
Taking payments stays parked; everything else carries on.
When you're ready, tell me what to charge — "make it $150 a visit", "£40 a month" — and I'll bring it back to you as a fresh note, so you always see the exact amount before anything goes live.
If you've given me a price and haven't seen that note, don't wait on it — tell me again, or talk to a real person. I'd rather you nudge me than think your prices are live when they aren't.
When I can't tell what the number is
Sometimes what's written down isn't something I can turn into a single price. Three common ones:
- Two options in one line — "$34/month or $274/year". Those are two different prices, and I'm not going to pick for you.
- A range — "$50-$150 per visit". Same thing: quoting someone the low end would be me deciding for you.
- No number at all — "call us", "depends on the job".
A comma can stop me too — in "€9,99" I can't tell nine ninety-nine from a typo.
In every one of those cases I ask rather than guess, and "Tell me what to charge" sits in your Waiting on you list until you answer.
Just tell me in conversation. The note clears itself once I can read your number, and then you get the confirmation note above.
If you already have a payment link
Once the payment link I set up for your main offer is live, none of this applies: I won't ask you to confirm anything or touch your price or that link. One-off links you ask me for in chat are separate: with only those, I still check your price and set up the main one.
Say yes to a price note still waiting when that link went live, and I won't set that price up: the link can't switch to it. I'll tell you what to do instead, and checking what you currently charge covers changing a live price.
Related
- Checking what you currently charge — what's live right now, and changing it.
- Your Business Identity profile — where the pricing I'd charge from lives, and how to change it.
- Setting up payments vs. sending a payment link — the one-time setup step.
- Approvals explained — why I check with you before certain actions.
- When I ask you for details — what happens while I'm waiting on an answer.