Rebuilding your website (not just tweaking it)
There are two different things you can ask for, and it's worth knowing which one you want, because they get handled differently.
A change is scoped: new copy, a different button color, an extra section, a new blog post, a photo swap. Your co-founder makes the smallest edit that does the job and leaves everything else exactly as published — your colors, your images, your section order, the wording you already approved.
A rebuild is the bigger one: you want the homepage itself redone — not one section adjusted, but the whole page rewritten and restyled from the ground up. Maybe you've seen another site you like and want yours to feel more like that.
Two things a rebuild keeps on purpose: your page's overall shape (what it leads with, and the order things come in) and your color family. Those were chosen for your business on your first build and they stay put, so a rebuild gives you a genuinely different page rather than a different-looking business. If it's specifically the shape or the colors you want changed, say that — it's a separate thing, and worth telling me plainly so I don't hand you a rebuild that misses the point.
Asking for a rebuild
Say so plainly. Any of these will do it:
- "Rebuild my homepage."
- "I want to redesign the site — start over on the look."
- "Build something like example.com."
- "This doesn't look anything like what I had in mind — do it again."
Your co-founder will come back with a short summary of what it's about to do, and you approve it before anything happens. That summary will say your homepage is going to be rebuilt and will look different — if it doesn't say that, it heard "tweak", not "rebuild", and you should say so.
Tell it what you want it to become, not just that you're unhappy. A reference site, a mood ("warmer", "more premium", "less corporate"), the sections you want up top — any of that gives it something to build toward.
What a rebuild keeps
A rebuild replaces your homepage. It does not reset your site. These come through untouched:
- Your page's overall shape and your color family, as above — the rebuild works within them rather than replacing them.
- Every other page you already have, at the same web address — your blog, your posts, service or location pages. Nothing gets deleted or moved.
- Your contact form or contact email address, restyled to match the new look but still pointing at your Inbox.
- Your real business content — your name, what you offer, prices, hours, credentials, reviews. It gets re-presented in the new design, not thrown away.
If you want a page removed, that's a separate ask.
If a rebuild changes nothing
It won't quietly ship. If a rebuild comes back with your homepage exactly as it was, your co-founder holds it instead of publishing it, and tells you so rather than announcing a new site that looks identical to the old one. That's deliberate: "your rebuild is live" should never be true of a page that didn't change.
There's nothing in your content for you to fix. Tell your co-founder again what you want the homepage to become — a reference site, a mood, the sections you want — and it'll take another run at it. If it's genuinely stuck, ask it to get a person involved — see "Contacting a real person".
Going back
Every version of your site is kept. If you preferred the old one, ask to roll back — see "Rolling back a change".