Publishing your website
Your co-founder builds and updates your website for you — you don't need to touch any code or hosting settings yourself.
How it works
When you ask for a new site or a change to an existing one, the request is picked up as a build. You'll see progress show up in chat as it moves along, and once the build passes its checks it publishes automatically to your live site address.
Why your site doesn't look like everyone else's
Your first build isn't poured into one standard template. Your co-founder picks the page shape, the colors and the typefaces to suit what your business actually does — see "How your website's look is chosen" for how that works and what you can change later.
Two things are worth knowing before your first build: filling in your business profile makes that choice much better, and the shape your site launches with is the shape it keeps.
Where to find your site
Your live URL is shown on your business's home card and in the "Web presence" step of your journey. It follows the shape <your-business-slug>.<platform-domain> until you connect a domain you already own at Settings → Domain — see "Finding your website's address" and "Connecting a domain you already own".
Making changes after launch
Just ask in chat for what you want changed — new copy, a new section, a different photo, whatever it is. Each change goes through the same build-and-publish path as the first launch, so your site is never edited by hand behind the scenes. Your co-founder keeps the ten most recent published versions, plus whichever version is currently live, available to restore; older ones are cleaned up over time.
If a publish doesn't show up
A build can occasionally get held back by an automatic safety check (for example, if it looks like it might contain content that shouldn't go live, or a link to a site we don't recognize). If that happens your co-founder will tell you directly in chat rather than silently failing — ask "what's the status of my site?" any time and you'll get a straight answer, including whether anything is blocking publish.
A website change you approve right after a held publish comes straight back with the reason it was held, rather than sitting there waiting on a publish that isn't coming. You'll be told what was flagged and what clears it — and once that's sorted, ask for the change again and it runs.
The safety check looks at your whole site every time, not only the page that changed — so an older page can be the thing that holds a build you made somewhere else entirely. Once a person here has looked at a page and cleared it, that wording stays cleared: later builds are only checked on what's new since then, and the same page won't hold your site again unless you rewrite it. So a hold is a one-off about a specific piece of wording, not something you'll keep running into every time you make a change.
Bold sales copy won't hold your site back
A real sale reads like a real sale. "Act now", "only three left", a countdown to closing day, "you'd be crazy to miss this" — that's the language of every closing-down sale on every high street, and it will never stop your site going live. The safety check is about whether something breaks the rules, not about whether it's loud.
If your copy is very high-pressure, you may see a short note from your co-founder about it after your site is already live — something like "this page leans hard on urgency". That's a suggestion you can take or leave, nothing is waiting on you, and your site stays up either way.
One thing worth knowing: no note doesn't mean "we read your copy and approved it". Most of the time it just means nothing stood out. Your words are yours.